Director of Sales and Catering

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Are you a strategic, people-focused leader ready to drive $9M+ in event sales?

We’re conducting a search on behalf of a well-established event venue in Toronto, Canada, seeking a Director of Sales and Catering to lead its dynamic team through the next phase of growth and innovation.

This is a standout opportunity for an experienced sales and events leader who thrives in high-volume, hospitality-driven environments—and is motivated by relationship-building, operational excellence, and team leadership.

The successful candidate will oversee all event sales and catering functions, manage a talented team, and serve as a critical bridge between clients, culinary leadership, and front-of-house operations.

This is a high-impact, client-facing role within a well-supported and professional organization offering strong long-term potential.

Director of Sales and Catering Responsibilities:

• Lead the daily sales and catering function for a venue generating over $9 million annually in event sales
• Manage, coach, and develop a team of event sales professionals and coordinators
• Cultivate and maintain client relationships to ensure repeat business and exceptional event experiences
• Oversee proposals, negotiations, and contracts in alignment with internal policies
• Collaborate with the Executive Chef on menu planning, pricing, and tastings
• Work with the Banquet Manager to ensure seamless execution, staffing, and guest satisfaction
• Personally coordinate and be onsite for a minimum of one event per month
• Conduct regular sales meetings, assign files, and ensure team balance and accountability
• Analyze trends, track lost business, and provide regular revenue and activity reports to leadership
• Contribute to marketing strategy and promotional materials in partnership with the internal marketing team

Director of Sales and Catering Qualifications:

• 7+ years of progressive experience in event sales, catering, or hospitality management
• Strong leadership and mentoring skills with experience managing a team
• Proven ability to drive sales and negotiate high-value contracts
• Deep understanding of catering operations, BEOs, and event planning logistics
• Comfortable working cross-functionally with culinary, banquet, and marketing teams
• Excellent communication, organizational, and client service skills
• Proficiency in CRM systems, Microsoft Office, and sales tracking/reporting tools
• Detail-oriented with a results-driven and guest-focused mindset

Compensation & Benefits:

• Competitive base salary: CAD $85,000–$100,000, depending on experience
• Performance-based commission tied to personal or team sales targets
• 2 weeks vacation
• Standard benefits package available after probationary period
• Company-provided laptop and cellphone

If you're ready to lead a high-performing team and shape memorable guest experiences in one of Toronto’s premier event environments, we’d love to hear from you.

At Goodwin Recruiting, we are committed to our core values and providing world class customer service. We are committed to helping our clients navigate and comply with the complex and ever-changing labor laws as well as help ensure that in every hiring decision, internally and with our client partners, that all viable candidates are considered, and the most qualified candidate is offered the role. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We value all people, understanding that uniqueness and diversity foster a stronger team that is innovative and brings varying perspectives to the table. We put our money where our mouth is and are proud of our efforts to identify a broad slate of candidates, with many hiring success stories to share.

JOB ID: 164411

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Nicole Day

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