Regional Brand Activation Manager

Recruiting Partner: Frank Benzo

Chapel Hill, North Carolina | Marketing | Not Remote | $70,000 to $80,000 | Job ID: 163235

Job Summary

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Regional Brand Activation Manager!

Bring a national restaurant brand to life in your local markets!

We are a fast-growing, community-focused restaurant brand is seeking a Regional Brand Activation Manager to lead marketing initiatives that drive awareness, engagement, and growth. This is a hands-on, travel-heavy role where you’ll plan and execute campaigns, experiential activations, and promotional initiatives that connect the brand with local communities.

This is a rare opportunity to be at the ground level of a growth explosion!

Don't wait!

This is the opportunity for you!

Submit your resume and change your future today!

Why You’ll Love This Role:

  • Competitive salary + a suite of benefits (Medical, Dental, Vision, 401k match, Bonus)
  • Paid vacation and flexible scheduling
  • Travel opportunities to multiple markets and new store openings
  • Be a creative leader driving campaigns that impact sales and community engagement
  • Collaborative, energetic, and people-focused culture

What You’ll Do:

  • Plan and execute brand activations: food drops, local campaigns, community partnerships, and on-site promotions
  • Coordinate marketing materials, social campaigns, and influencer partnerships
  • Build and maintain relationships with local businesses, schools, and organizations
  • Train and support store teams on brand activation and community engagement
  • Partner with corporate marketing to align local initiatives with company goals
  • Track, report, and analyze results of activations and campaigns
  • Travel to support store openings, promotions, and local initiatives

What You Bring:

  • Previous restaurant/QSR management experience (required)
  • Experience in field marketing, brand activation, or experiential marketing
  • Ability and willingness to travel frequently and lift up to 50 lbs
  • Excellent project management, organization, and communication skills
  • Creative, energetic, and community-focused mindset
  • Flexibility to work nights, weekends, and holidays as needed

Ready to Activate a Brand?

What are you waiting for?

If you thrive on building campaigns and experiences that connect with people and communities, submit your resume and change your future today!

At Goodwin Recruiting, we are committed to our core values and providing world class customer service. We are committed to helping our clients navigate and comply with the complex and ever-changing labor laws as well as help ensure that in every hiring decision, internally and with our client partners, that all viable candidates are considered, and the most qualified candidate is offered the role. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We value all people, understanding that uniqueness and diversity foster a stronger team that is innovative and brings varying perspectives to the table. We put our money where our mouth is and are proud of our efforts to identify a broad slate of candidates, with many hiring success stories to share.

 

JOB ID: 163235

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Frank Benzo

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Additional Information

At Goodwin Recruiting we are committed to our core values. We take our value, Dedicated to Diversity, Equity & Inclusion, very seriously and will never discriminate against a candidate or client based on any protected classes. Our clients seek qualified candidates, and that is what we deliver. A person’s age, gender, race, sexual orientation, gender identity, national origin, veteran or disability status, or arrest or conviction record has no bearing on whether he, she, or they are able to do the job. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We value all people, understanding that uniqueness and diversity foster a stronger team that is innovative and brings varying perspectives to the table. We put our money where our mouth is and are proud of our efforts to identify a broad slate of candidates, with many hiring success stories to share.

Frank Benzo

Senior Recruiting Partner

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Additional Information

At Goodwin Recruiting, our clients seek qualified candidates, and that is what we deliver. A person’s age, gender, race, color, marital or family status, national origin, disability, religion, veteran status, sexual orientation, gender identity has no bearing on whether they are able to do the job. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We work hard to identify a broad slate of candidates for each of our clients, with many hiring success stories to share.

Frank Benzo

Senior Recruiting Partner