Regional Director of Marketing
Recruiting Partner: Michael Forgione
Atlantic City, New Jersey | Marketing | Not Remote | $120,000 to $150,000 | Job ID: 162202
Job Summary
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This position is in the New England area.
The Regional Director of Marketing is responsible for leading and executing strategic marketing initiatives across multiple casino properties within the region. This position will oversee brand management, advertising, promotions, player development, digital marketing, and loyalty programs, ensuring alignment with company objectives while driving guest engagement, market share, and revenue growth.
Key Responsibilities:
- Develop and implement regional marketing strategies to support business objectives, revenue targets, and brand positioning across assigned casino properties
- Lead and manage on-property marketing teams, providing direction, coaching, and performance oversight
- Oversee advertising, media buying, digital marketing, public relations, and creative campaigns
- Manage and optimize the player loyalty program and direct marketing initiatives
- Analyze market trends, competitor performance, and customer insights to identify growth opportunities
- Collaborate with operations, gaming, food & beverage, and entertainment teams to develop integrated marketing campaigns and events
- Ensure consistent brand messaging and execution across all touchpoints and properties
- Monitor and report on key metrics, marketing ROI, and customer engagement across channels
Qualifications:
- Bachelor’s degree in Marketing, Business, Hospitality, or related field (MBA preferred)
- 7+ years of progressive marketing experience, with at least 3 years in a leadership role within the casino, resort, or entertainment industry
- Strong understanding of casino marketing programs including player development, promotions, loyalty programs, and customer acquisition
- Experience leading multi-property marketing initiatives preferred
Compensation & Benefits:
- Competitive salary with annual performance bonus
- Comprehensive health, dental, and vision insurance
- 401(k) with employer match
- Paid time off and holidays
- Opportunities for career advancement within a growing organization
At Goodwin Recruiting, we are committed to our core values and providing world class customer service. We are committed to helping our clients navigate and comply with the complex and ever-changing labor laws as well as help ensure that in every hiring decision, internally and with our client partners, that all viable candidates are considered, and the most qualified candidate is offered the role. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We value all people, understanding that uniqueness and diversity foster a stronger team that is innovative and brings varying perspectives to the table. We put our money where our mouth is and are proud of our efforts to identify a broad slate of candidates, with many hiring success stories to share.
JOB ID: 162202
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Michael Forgione
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Additional Information
At Goodwin Recruiting we are committed to our core values. We take our value, Dedicated to Diversity, Equity & Inclusion, very seriously and will never discriminate against a candidate or client based on any protected classes. Our clients seek qualified candidates, and that is what we deliver. A person’s age, gender, race, sexual orientation, gender identity, national origin, veteran or disability status, or arrest or conviction record has no bearing on whether he, she, or they are able to do the job. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We value all people, understanding that uniqueness and diversity foster a stronger team that is innovative and brings varying perspectives to the table. We put our money where our mouth is and are proud of our efforts to identify a broad slate of candidates, with many hiring success stories to share.
Michael Forgione
Senior Recruiting Partner
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Additional Information
At Goodwin Recruiting, our clients seek qualified candidates, and that is what we deliver. A person’s age, gender, race, color, marital or family status, national origin, disability, religion, veteran status, sexual orientation, gender identity has no bearing on whether they are able to do the job. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We work hard to identify a broad slate of candidates for each of our clients, with many hiring success stories to share.
Michael Forgione
Senior Recruiting Partner
