Marketing Director

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We are seeking an experienced Marketing Director to lead marketing efforts for 30+ units, initially focusing on a single concept with plans to expand across multiple brands. This role will drive digital marketing, social media strategy, and Local Store Marketing (LSM) initiatives. The position requires 60% travel and is based in Atlanta, with remote or hybrid options for the right candidate.

Marketing Director Key Responsibilities:

·      Lead marketing strategy for a single restaurant brand, with future plans to oversee multiple concepts

·      Manage digital and social media marketing to increase brand awareness and customer engagement

·      Oversee Local Store Marketing (LSM) efforts and coordinate promotions at various locations

·      Travel up to 60% to support marketing initiatives and ensure brand consistency

Marketing Director Qualifications:

·      5+ years in senior marketing, in multi-unit full service restaurant setting

·      Expertise in digital marketing, social media, and Local Store Marketing (LSM)

·     Experience working with group sales teams  

·      Collaborative – Strong project management and communication skills

·      Data driven & strategic; strong analytical skills to assess ROI and adjust campaigns

Marketing Director Benefits:

·      Competitive salary based on experience

·      Flexible work arrangements (Remote/Hybrid options available)

·      30% travel, offering a dynamic and varied work environment

·      Comprehensive benefits package, including health, dental, and vision

·      Bonus structure based on performance and company growth metrics

At Goodwin Recruiting, we are committed to our core values and providing world class customer service. We are committed to helping our clients navigate and comply with the complex and ever-changing labor laws as well as help ensure that in every hiring decision, internally and with our client partners, that all viable candidates are considered, and the most qualified candidate is offered the role. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We value all people, understanding that uniqueness and diversity foster a stronger team that is innovative and brings varying perspectives to the table. We put our money where our mouth is and are proud of our efforts to identify a broad slate of candidates, with many hiring success stories to share.

JOB ID: 154708

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Nichelle Ritter

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