Job Summary

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Ethnic Segment Specialist – Hispanic/Mexican Cuisine

A leading food distribution company is seeking an Ethnic Segment Specialist to drive strategic growth within the multicultural foodservice market, with a key focus on Hispanic/Mexican cuisine operators. This is an exciting opportunity to make an impact, build meaningful community relationships, and play a pivotal role in expanding market share across independent and regional restaurant segments.

Ethnic Segment Specialist Benefits & Compensation

Competitive base salary with annual performance bonus and new business bonus
Health insurance available Day One
Car stipend plus mileage reimbursement
401(k) with company match
Weekly pay cycle
Technology reimbursement
PTO and Flex Time plan

Ethnic Segment Specialist Requirements & Qualifications

4+ years of business development experience in foodservice, distribution, or related B2B environments
Demonstrated ability to close new business and grow territory revenue
Experience developing market strategy and identifying growth opportunities
Skilled at pricing strategy, margin analysis, and understanding P&L drivers
Confident presenter with strong written and verbal communication skills
Ability to travel in market 20–30%

Ethnic Segment Specialist Preferred Background & Skills

Spanish bilingual strongly preferred

Ethnic Segment Specialist Day-to-Day Responsibilities

Develop strategic prospecting plans to grow market share in Hispanic/Mexican cuisine segments
Create and deliver value-driven sales presentations to prospective customers
Utilize CRM and contact management tools to manage pipeline activity and forecast growth
Apply customer profitability models and pricing strategies to negotiate agreements
Successfully onboard new accounts and transition them to account management teams
Represent the company at industry events, trade shows, and culinary community gatherings
Gather and share market intelligence on trends, competition, and best practices
Collaborate with internal sales teams to provide education and guidance on segment dynamics

If you have a passion for multicultural cuisine, a strong B2B sales background, and the ability to turn relationships into revenue growth, you are encouraged to apply.

JOB ID: 172410

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Larry Chesner

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Additional Information

At Goodwin Recruiting, our clients seek qualified candidates, and that is what we deliver. A person’s age, gender, race, color, marital or family status, national origin, disability, religion, veteran status, sexual orientation, gender identity has no bearing on whether they are able to do the job. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We work hard to identify a broad slate of candidates for each of our clients, with many hiring success stories to share.

Kalyn joined Goodwin Recruiting with over a decade of experience in operations, leadership, and hospitality management. She’s known for her values-driven approach, strong team-building skills, and commitment to excellence. Kalyn’s experience across industries - ranging from medical and construction to hospitality and finance - has made her highly effective in full-cycle recruiting.