Senior Director, Digital Revenue Strategy

Recruiting Partner: Tom Yengo

Atlanta, Georgia | Marketing | Fully Remote | $115,000 to $150,000 | Job ID: 176348

Job Summary

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Senior Director, Digital Revenue Strategy

We are partnering with a rapidly growing hospitality organization seeking a strategic and analytically driven leader to oversee digital customer acquisition and revenue performance initiatives across a portfolio of hotels. This individual will play a critical role in maximizing direct bookings, improving channel efficiency, and aligning marketing investment strategies with broader commercial objectives.

This is a remote opportunity with some travel

Senior Director, Digital Revenue Strategy Benefits

  • Competitive compensation package with bonus potential
  • Executive-level leadership opportunity within a growing organization
  • High-impact role with visibility across commercial and operational teams
  • Opportunity to shape digital growth strategy across multiple hotel assets
  • Collaborative with access to enterprise marketing support and external partners
  • Long-term career growth and advancement potential
  • Remote opportunity with some travel

Senior Director, Digital Revenue Strategy Responsibilities

  • Develop and execute digital acquisition strategies focused on driving bookings, revenue growth, and channel performance
  • Oversee optimization efforts across paid search, paid social, metasearch, display advertising, and third-party travel platforms
  • Partner closely with revenue management, brand marketing, and property leadership teams to align campaign execution with business goals
  • Manage agency relationships, media investment pacing, and ongoing testing initiatives to improve conversion and return on spend
  • Monitor performance trends, booking behaviors, and demand shifts to provide actionable recommendations to stakeholders
  • Evaluate emerging technologies, platform capabilities, and digital marketing opportunities to support continuous improvement

Senior Director, Digital Revenue Strategy Qualifications

  • Bachelor’s degree required; advanced business or marketing education preferred
  • 8+ years of experience leading digital marketing or ecommerce initiatives within hospitality or travel-focused environments
  • Strong understanding of hotel distribution strategy, direct booking initiatives, and digital demand generation
  • Experience working with branded hotel systems, franchise marketing tools, and commercial platform integrations
  • Proven ability to manage cross-functional partnerships, external agencies, and multi-channel media strategies
  • Strong analytical mindset with the ability to interpret performance data and translate insights into revenue-driving actions

 

JOB ID: 176348

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Tom Yengo

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Additional Information

At Goodwin Recruiting, our clients seek qualified candidates, and that is what we deliver. A person’s age, gender, race, color, marital or family status, national origin, disability, religion, veteran status, sexual orientation, gender identity has no bearing on whether they are able to do the job. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We work hard to identify a broad slate of candidates for each of our clients, with many hiring success stories to share.

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Tom Yengo

Senior Recruiting Partner