Creative Director
Recruiting Partner: Nichelle Ritter
Dallas, Texas | Marketing | Not Remote | $120,000 to $130,000 | Job ID: 178224
Job Summary
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An innovative hospitality company with a growing collection of restaurant and entertainment concepts is seeking a Creative Director to lead its in-house creative function. This individual will shape the visual direction of multiple brands while building compelling marketing campaigns, supporting new concept launches, and ensuring every customer-facing touchpoint reflects a cohesive brand experience.
This is a highly visible leadership position that combines creative vision with operational execution. You'll partner with executive leadership and cross-functional teams to bring ideas to life while mentoring a talented creative team and managing outside creative partners.
Benefits
- Performance bonus opportunity
- Immediate Paid Time Off
- Medical, Dental, and Vision insurance
- Dining privileges across the company's restaurant portfolio
Primary Responsibilities
- Guide the visual identity and creative direction for a portfolio of hospitality brands.
- Ensure consistency across print, digital, environmental, promotional, and in-store marketing materials.
- Help evolve existing brands while supporting the launch of new concepts and initiatives.
- Develop creative strategies that strengthen brand awareness, increase guest engagement, and support revenue growth.
Marketing & Design
- Oversee the development of advertising campaigns, menus, collateral, packaging, presentations, social assets, event materials, and other marketing projects.
- Review creative work throughout the design process to ensure quality, consistency, and alignment with business objectives.
- Present creative concepts and recommendations to senior leadership.
- Balance multiple priorities while maintaining exceptional creative standards across numerous brands.
Vendor & Project Management
- Direct all aspects of print production, from planning and vendor selection through proofing and final delivery.
- Partner with printers, fabricators, photographers, freelancers, and outside agencies to produce high-quality materials.
- Establish production standards that improve efficiency, reduce costs, and maintain brand consistency.
- Ensure projects remain on schedule while meeting quality and budget expectations.
Leadership
- Lead, mentor, and support a multidisciplinary creative team, including graphic designers and web development resources.
- Coordinate outside creative partners as project needs require.
- Establish priorities, allocate resources, and create an environment that encourages collaboration, accountability, and professional growth.
Technology & Innovation
- Collaborate on website strategy, user experience, digital marketing initiatives, and online brand presentation.
- Help identify new technologies and AI-driven tools that improve creative workflows and increase team productivity.
- Support the ongoing evolution of digital platforms while maintaining a consistent brand experience.
Collaboration & Process Improvement
- Develop processes that streamline project intake, production schedules, approvals, and resource management.
- Balance strategic brand initiatives with the day-to-day needs of multiple operating concepts.
- Work closely with leaders across marketing, operations, culinary, beverage, events, human resources, and executive leadership to deliver creative solutions that support business goals.
Qualifications
- 5+ years of progressive creative experience in an agency or in-house creative environment, including leadership responsibilities, with significant experience supporting multi-unit restaurant brands.
- Experience managing creative professionals and outside creative partners.
- A portfolio demonstrating strong branding, marketing, digital, and print design across multiple channels.
- Advanced proficiency with Adobe Creative Cloud, Figma, and current creative technologies.
- Strong understanding of print production, digital marketing, website design, and visual storytelling.
- Outstanding communication skills with the ability to present ideas and influence stakeholders at all levels.
- Experience supporting multiple brands or business units simultaneously.
- Hospitality, restaurant, retail, consumer, lifestyle, or entertainment brand experience.
- Experience within multi-unit or multi-brand organizations.
- Familiarity with website management, SEO, UX/UI, accessibility standards, and digital analytics.
- Experience leveraging AI tools to improve creative workflows.
- Success managing agencies, freelancers, photographers, and production vendors.
The Opportunity
This position offers the opportunity to shape the creative direction of a growing, multi-brand hospitality organization. You'll partner with an experienced leadership team, collaborate across multiple departments, and play a key role in developing memorable guest experiences while helping support the company's continued growth.
JOB ID: 178224
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Nichelle Ritter
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Additional Information
At Goodwin Recruiting, our clients seek qualified candidates, and that is what we deliver. A person’s age, gender, race, color, marital or family status, national origin, disability, religion, veteran status, sexual orientation, gender identity has no bearing on whether they are able to do the job. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We work hard to identify a broad slate of candidates for each of our clients, with many hiring success stories to share.
