Job Summary

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A growing multi-unit quick service restaurant group is seeking a Brand Marketing Manager to lead brand development and marketing execution. This role will help scale an established concept while supporting the launch of new brands, combining strategic brand thinking with hands-on campaign execution across digital, social, and in-store channels.

Compensation and Benefits

Competitive base salary: $75,000 – $90,000
Annual performance-based bonus
Paid Time Off (PTO)
Company holidays

Requirements and Qualifications

4+ years of experience in food & beverage, hospitality, or consumer brand marketing.
Proven success developing and executing integrated marketing campaigns.
Strong knowledge of social media growth and content strategy.
Excellent communication, organization, and project management skills.

Preferred Background and Skills

Experience with restaurant, hospitality, or consumer-facing brands.
Background scaling an existing concept or supporting brand launches.
Familiarity with digital acquisition, paid media, and loyalty marketing.
Bonus: Photography or videography skills for content creation.

Day-to-Day Responsibilities

Develop and execute integrated marketing campaigns across in-store, digital, and social channels.
Lead social media strategy and content development to drive engagement and revenue.
Plan menu launches, seasonal promotions, and brand activations.
Track campaign performance and analyze KPIs to optimize marketing results.

JOB ID: 172807

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Erica Gillespie

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Additional Information

At Goodwin Recruiting, our clients seek qualified candidates, and that is what we deliver. A person’s age, gender, race, color, marital or family status, national origin, disability, religion, veteran status, sexual orientation, gender identity has no bearing on whether they are able to do the job. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We work hard to identify a broad slate of candidates for each of our clients, with many hiring success stories to share.

Kalyn joined Goodwin Recruiting with over a decade of experience in operations, leadership, and hospitality management. She’s known for her values-driven approach, strong team-building skills, and commitment to excellence. Kalyn’s experience across industries - ranging from medical and construction to hospitality and finance - has made her highly effective in full-cycle recruiting.