Director of Marketing

Recruiting Partner: Heather Dobler

Salt Lake City, Utah | Marketing | Hybrid | $120,000 to $140,000 | Job ID: 178861

Job Summary

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Join an innovative health technology company as a Director of AI Growth Marketing. This hands-on leadership role is ideal for a growth marketer who excels at building AI-powered marketing systems, optimizing customer journeys, and driving measurable business results. If this describes you, send us your resume today!

Director of AI Growth Marketing Benefits and Compensation:

  • $120-140k base salary, depending on experience
  • Performance-based bonus opportunity
  • Equity eligibility beginning in Year 2 for exceptional performers
  • Hybrid schedule (3+ days per week in the Salt Lake City office)
  • Minimal travel

Director of AI Growth Marketing Requirements & Qualifications:

  • Hands-on experience designing and implementing AI-powered marketing systems, workflows, automations, or intelligent customer journeys. Candidates must be able to explain AI solutions they personally built, how they integrated them into marketing or CRM systems, and the measurable business results they achieved.
  • Proven success driving consumer growth through marketing automation, AI, CRM, and lifecycle marketing.
  • Experience building and optimizing customer acquisition funnels, conversion strategies, retention programs, and customer journey automation.
  • Strong analytical skills with the ability to leverage data, AI, and customer insights to improve marketing performance.
  • Experience using marketing automation and CRM platforms to create personalized customer experiences.
  • Ability to build, execute, and continuously optimize marketing systems in a fast-paced, high-growth environment.

Director of AI Marketing Preferred Background & Skills:

  • Experience in digital health, wellness, medical devices, consumer technology, SaaS, subscription businesses, or other data-driven B2C and B2B environments
  • Hands-on, entrepreneurial mindset with a passion for AI, growth marketing, experimentation, and building scalable marketing systems

 

JOB ID: 178861

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Heather Dobler

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Additional Information

At Goodwin Recruiting, our clients seek qualified candidates, and that is what we deliver. A person’s age, gender, race, color, marital or family status, national origin, disability, religion, veteran status, sexual orientation, gender identity has no bearing on whether they are able to do the job. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We work hard to identify a broad slate of candidates for each of our clients, with many hiring success stories to share.

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Heather Dobler

Senior Recruiting Partner