Territory Sales Executive – Capital Equipment

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Territory Sales Executive – Northeast (Capital Equipment)

Join a rapidly growing company in the capital equipment space as it expands across the Northeast Territory. This is an opportunity to own and develop a high-value territory, selling mission-critical equipment to commercial and industrial customers. Ideal for sales professionals who thrive in longer sales cycles, complex deal structures, and building lasting client relationships.

You’ll have the autonomy to run your territory like a business, backed by strong leadership, technical support, and a culture built on performance and growth.

Territory Sales Executive – Benefits & Compensation

• Competitive base salary ($70K–$100K) with total on-target earnings of $175K–$200K
• Top performers earning $250K–$300K+; uncapped commission structure
• All travel expenses covered (flights, mileage, lodging)
• Comprehensive benefits package (health, dental, vision, 401K, PTO)
• Structured onboarding with ongoing product and sales training
• Clear path to senior sales or leadership roles
• Established brand with consistent ~20% annual growth

Territory Sales Executive – Requirements & Qualifications

• 3–5+ years of quota-carrying B2B sales experience, preferably in capital equipment, industrial, or technical sales
• Proven track record of achieving or exceeding annual sales targets
• Experience managing longer sales cycles and high-value transactions
• Strong prospecting and territory development skills
• Comfortable engaging decision-makers at multiple levels (operations, procurement, ownership)
• CRM proficiency (Salesforce, HubSpot, or similar)
• Demonstrated career stability and progression
• Self-motivated with a strong “hunter” mentality

Preferred Background & Skills

• Experience selling capital equipment (e.g., construction, material handling, manufacturing, environmental, or specialty equipment)
• Ability to understand technical product specifications and translate value to customers
• Experience with dealership models, distribution channels, or manufacturer rep structures
• Strong financial acumen (ROI discussions, cost justification, lease/finance options)
• Highly organized with disciplined pipeline and territory management
• Skilled in both in-person and virtual selling environments
• Established network within target industries is a plus

Day-to-Day Responsibilities

• Develop and execute a strategic territory plan to drive capital equipment sales growth
• Build and maintain a robust pipeline of qualified opportunities
• Identify customer needs and provide consultative, solution-based recommendations
• Manage the full sales cycle, including site visits, equipment demos, proposals, and contract negotiations
• Conduct on-site presentations, product demonstrations, and operational assessments
• Generate new business through cold outreach, referrals, and industry networking
• Attend trade shows, regional events, and customer visits to expand market presence
• Partner with internal teams (service, operations, marketing) to support deal execution and customer satisfaction
• Maintain accurate CRM data, forecasts, and reporting

Why This Role?

If you’re driven by closing high-value deals, building long-term customer relationships, and owning your territory like a business, this role offers the income potential, autonomy, and support to take your career to the next level.

JOB ID: 174331

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Katherine Clark

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