Affiliate Marketing Strategist – Health & Wellness

Recruiting Partner: Sharon Shen

Kirkland, Washington | Marketing | Not Remote | $80,000 to $90,000 | Job ID: 177005

Job Summary

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A fast-growing health & wellness nutrition company — a Top 10 seller on Amazon and TikTok — is seeking a proactive, relationship-driven Affiliate Marketing Strategist to scale creator and affiliate programs across social commerce channels, with a strong focus on TikTok.

This role is responsible for sourcing and recruiting new creators, building long-term affiliate partnerships, co-developing high-converting content, and executing campaigns end-to-end. You'll support an active Discord affiliate community, monitor performance metrics, and collaborate cross-functionally with TikTok, Shopify, content, and marketing teams to drive measurable growth.

The ideal candidate is detail-oriented, outgoing, and confident in creator outreach — with a genuine passion for social commerce, short-form content, and the health & wellness space.

Affiliate Marketing Strategist Salary & Benefits

  • Base salary: $80,000 – $90,000
  • Bonus: Performance-based
  • Health benefits: Medical, Dental, and Vision insurance
  • Retirement: 401(k) with company match
  • Time off: PTO, paid sick leave, and paid holidays
  • Perks: Lunch stipend, office snacks and beverages, free parking

Affiliate Marketing Strategist Job Requirements

Education & Experience

  • Bachelor's degree in marketing, business, communications, or a related field
  • 2+ years in influencer, affiliate, or creator partnership marketing
  • Hands-on TikTok creator outreach and affiliate recruitment experience

Core Skills

  • Strong creator communication and relationship management
  • Highly organized — able to manage multiple creators and timelines simultaneously
  • Proficient in Excel or Google Sheets for tracking and reporting
  • Comfortable using Discord, email, and DMs for creator communication

Platform Knowledge

  • Deep understanding of TikTok culture, trends, and creator collaborations
  • Familiarity with ecommerce-driven social content strategies
  • Experience with performance-oriented creator campaigns

Analytics Mindset

  • Familiarity with GMV, CTR, CVR, and AOV metrics
  • Ability to translate campaign data into actionable insights
  • Experience coordinating giveaways, livestreams, or seeding campaigns

Preferred Qualifications

  • Experience with TikTok Shop, creator marketplaces, or affiliate platforms
  • Hands-on short-form content creation experience (scripting, editing, asset review)
  • Familiarity with Instagram Reels, YouTube Shorts, and Shopify
  • Experience managing a large roster of creators or affiliates at scale
  • Bilingual in Spanish or another language is a plus

 

JOB ID: 177005

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Sharon Shen

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Additional Information

At Goodwin Recruiting, our clients seek qualified candidates, and that is what we deliver. A person’s age, gender, race, color, marital or family status, national origin, disability, religion, veteran status, sexual orientation, gender identity has no bearing on whether they are able to do the job. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We work hard to identify a broad slate of candidates for each of our clients, with many hiring success stories to share.

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Sharon Shen

Senior Recruiting Partner