B2B Digital Marketing Specialist

Recruiting Partner: Elizabeth Wetherhold

Orlando, Florida | Sales | Fully Remote | $60,000 to $70,000 | Job ID: 174505

Job Summary

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A growing travel and tourism company is seeking a B2B Digital Marketing Specialist to support its Sales Team by developing and executing digital marketing initiatives that drive advisor engagement, partner growth, and revenue performance. This role combines content creation, campaign execution, and strategic marketing support across multiple digital channels. The ideal candidate has a strong design eye, excellent copywriting ability, and thrives in a fast-paced, performance-driven environment.

Benefits & Compensation

  • Competitive salary + annual bonus (up to $3,000)
  • Healthcare
  • 401(k) plan
  • PTO
  • $500 annual work-from-home stipend
  • $250 annual training budget
  • TSA PreCheck reimbursement + $750 annual tour credit
  • Employee discounts on thousands of tours and activities
  • Remote-first work environment and Amazing Company Culture

Requirements & Qualifications

  • 3+ years of experience in digital marketing (B2B, SaaS, travel, or agency-facing experience preferred)
  • Proven ability to plan, execute, and manage multi-channel marketing campaigns from concept to delivery
  • Strong design skills with a keen eye for branding, layout, and consistency across assets
  • Experience creating marketing content across email, social media, webinars, websites, and collateral (PDFs, flyers, one-pagers)
  • Strong understanding of email marketing, analytics, and performance metrics (open rates, CTR, conversions)
  • Experience with CRM, email marketing, analytics, and design tools
  • Excellent written and verbal communication skills
  • Highly organized, detail-oriented, and able to manage multiple priorities and deadlines
  • Ability to work independently in a remote, performance-driven environment with strong accountability
  • Fluent in English (written and spoken)

Preferred Background & Skills

  • Experience in travel, tourism, SaaS, or agency-facing marketing environments
  • Video editing experience for short-form marketing and promotional content
  • Strong campaign strategy and problem-solving skills, with ability to translate business needs into marketing initiatives
  • Familiarity with AI tools and modern marketing platforms to improve efficiency and output a MUST
  • Experience working closely with Sales, Training, or Account teams in a collaborative environment 

 

JOB ID: 174505

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Elizabeth Wetherhold

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Additional Information

At Goodwin Recruiting, our clients seek qualified candidates, and that is what we deliver. A person’s age, gender, race, color, marital or family status, national origin, disability, religion, veteran status, sexual orientation, gender identity has no bearing on whether they are able to do the job. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We work hard to identify a broad slate of candidates for each of our clients, with many hiring success stories to share.

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Elizabeth Wetherhold

Senior Recruiting Partner & Training Coach