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Trade Marketing Manager – Consumer Goods / Sporting Goods (Onsite – Carrollton, TX)
Join a fast‑growing organization in the consumer goods and sporting goods industry during a pivotal expansion phase. This onsite role offers the opportunity to build the full North American trade marketing function from the ground up — developing merchandising standards, retail programs, and channel‑ready content that drive in‑store execution across independent sporting goods, key accounts, and future mass merchants.
This is a builder role for someone who thrives in a high‑growth, start‑up‑culture environment and wants their work to directly influence retail presence, brand visibility, and commercial performance across North America.
Benefits & Compensation
· Competitive base salary of $120,000 to $150,000 based on experience
· Performance bonus tied to North American commercial results
· 100% employer‑paid medical insurance
· 401(k) with company match
· PTO
· Direct access to senior leadership and global marketing teams
· High‑autonomy environment with significant opportunity to shape the U.S. retail strategy
Requirements & Qualifications
· 5–8 years of experience in trade marketing, retail marketing, or shopper marketing
· Proven experience building programs from scratch in a lean or high‑growth environment
· Background in CPG, consumer goods, or sporting goods strongly preferred
· Hands‑on experience developing:
· Planograms
· In‑store merchandising
· Fixtures and POP/POS displays
· Experience with retail media platforms such as Amazon Ads, Walmart Connect, Roundel, or Criteo
· Strong cross‑functional communication skills with the ability to influence without authority
· High comfort with ambiguity, autonomy, and PE‑backed pace
· Analytical mindset with experience interpreting retail media performance data
· Bachelor’s degree required; MBA a plus
Preferred Background & Skills
· Experience supporting sell‑in for key retailers (e.g., sporting goods, specialty retail, or mass merchants)
· Ability to adapt global assets for U.S. retail environments
· Experience managing trade marketing budgets, co‑op programs, and ROI tracking
· Strong project management discipline and organizational skills
· Positive, collaborative, and culture‑building mindset
Day to Day Responsibilities
· Build the full North America trade marketing toolkit, including planograms, POP/POS displays, fixture specs, sell‑in decks, and retail training guides
· Own the trade marketing calendar and coordinate execution across independent retail, key accounts, and mass merchants
· Plan and execute retail media campaigns across platforms such as Roundel, Criteo, Amazon Ads, and others
· Serve as the commercial bridge between the North America sales team and global marketing
· Support key account sell‑in with channel‑specific materials and merchandising programs
· Develop retail associate training materials to elevate in‑store execution and product knowledge
· Support new product launches with channel‑ready assets, retail media plans, and execution timelines
· Contribute to a hands‑on, entrepreneurial, culture‑building environment
Take your trade marketing career to the next level with a role that offers ownership, visibility, and the chance to build something meaningful during a high‑growth expansion. Apply today to be considered.
JOB ID: 174830
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Karen Baartmans