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B2B Marketing Manager – Event & Technology Industry
Are you a creative, data-driven B2B marketing leader who thrives in fast-paced, hands-on environments? We’re looking for a seasoned marketing professional to drive strategy, elevate brand presence, and lead high-impact campaigns across digital and event channels.
You’ll play a key role in shaping the company’s voice, managing end-to-end campaigns, and representing the brand at major trade shows and client events. This is the perfect role for someone who loves both strategy and execution — from analytics and SEO to design and live event marketing.
What You’ll Do
- Develop and execute B2B marketing strategies for clients in the ERP and event space.
- Lead email, SEO, PPC, and social media initiatives to boost visibility and engagement.
- Design and deliver polished marketing materials using Adobe Creative Suite.
- Collaborate cross-functionally to align campaigns with business goals.
- Represent the brand at trade shows and industry events nationwide.
- Work closely with the Sales team to help drive Lead Gen.
What You Bring
- 15+ years of experience in B2B marketing (ERP, SaaS, or event industry preferred).
- Strong hands-on skills in design, analytics, and campaign management.
- Expertise with InDesign, Acrobat, Photoshop, and modern marketing tools.
- Excellent communicator with exceptional organizational skills.
- Flexibility to travel 2–3 times per month for trade shows and events.
- Ability to produce original, professional content — no AI shortcuts.
What's in it for You
- Competitive Compensation – Salary $100K – $140K (DOE)
- Full Health Benefits (Medical covered by the employer)
- 401K
- PTO
- A creative, collaborative culture that values innovation and results
- Opportunities for growth and leadership
If this opportunity excites you, we’d love to hear from you — apply today and take the next step in your career!
At Goodwin Recruiting, we are committed to our core values and providing world class customer service. We are committed to helping our clients navigate and comply with the complex and ever-changing labor laws as well as help ensure that in every hiring decision, internally and with our client partners, that all viable candidates are considered, and the most qualified candidate is offered the role. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We value all people, understanding that uniqueness and diversity foster a stronger team that is innovative and brings varying perspectives to the table. We put our money where our mouth is and are proud of our efforts to identify a broad slate of candidates, with many hiring success stories to share.
JOB ID: 166328
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Rachael Faifer