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Our client is a direct to consumer brand that is looking for a highly-qualified Vice President of Performance Marketing with a strong digital marketing background to support their growing consumer packaged goods brand. This role is fully remote with quarterly travel.
VP of Performance Marketing Perks:
- Competitive base salary up to $190k
- Bonus
- Fully Remote role – work from anywhere in the US
- Health insurance
- 401(k) with company match
VP of Performance Marketing Minimum Requirements:
- Consumer Packaged Goods (CPG) performance marketing experience within the last 2 years
- Direct to Consumer (DTC) performance marketing experience within the last 2 years
- Non-household brand (without brick and mortar locations) performance marketing experience within the last 2 years
- 5+ years of digital performance marketing experience heavily focused on customer acquisition of a CPG DTC brand
- Recent experience being responsible for an average of $1 MM/month ad spend for ONE brand on Meta (only)
- Hands-on keyboard experience (this is an individual contributor role as well as an executive leadership role)
- Comfortable working with large datasets and have an in-depth understanding of statistical analysis
At Goodwin Recruiting, we are committed to our core values and providing world class customer service. We are committed to helping our clients navigate and comply with the complex and ever-changing labor laws as well as help ensure that in every hiring decision, internally and with our client partners, that all viable candidates are considered, and the most qualified candidate is offered the role. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We value all people, understanding that uniqueness and diversity foster a stronger team that is innovative and brings varying perspectives to the table. We put our money where our mouth is and are proud of our efforts to identify a broad slate of candidates, with many hiring success stories to share.
JOB ID: 161508
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Nadine Duerr