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Senior Manager, E-Commerce & Digital Marketing
A respected manufacturer with nearly 80 years of experience is seeking a Senior Manager of E-Commerce & Digital Marketing to lead and grow their digital commerce business. This is a strategic leadership role overseeing a $15 million-plus revenue stream across multiple online channels, offering an exciting opportunity to drive impactful growth and shape the future of digital commerce.
Senior Manager, E-Commerce & Digital Marketing Benefits & Compensation
- Competitive salary commensurate with experience
- Responsibility for managing an annual media budget exceeding $1.5 million
- Leadership role with a team of four digital commerce and marketing professionals
- Opportunity to lead cross-functional initiatives and agency relationships
- Remote flexibility and supportive workplace culture (typical of an established manufacturing environment)
Senior Manager, E-Commerce & Digital Marketing Requirements & Qualifications
- Bachelor’s degree in Business, Marketing, E-Commerce, Analytics, or related field
- Minimum 8 years of progressive experience in ecommerce, digital commerce, or revenue marketing
- Proven track record managing ecommerce businesses with annual revenues over $15 million
- Experience managing large paid media budgets exceeding $1.5 million
- Direct expertise with Amazon Seller Central, Vendor Central, FBA, and FBM models
- Experience with both B2B and D2C ecommerce channels
- Demonstrated P&L ownership and accountability for revenue and profitability
- Strong leadership background with experience developing high-performing teams
Senior Manager, E-Commerce & Digital Marketing Preferred Background & Skills
- MBA or advanced business degree
- Experience in consumer products, durable goods, furniture, or related industries
- Familiarity with ecommerce platforms such as Shopify, Adobe Commerce, or Salesforce Commerce Cloud
- Experience leading ecommerce transformation and scaling digital businesses
Senior Manager, E-Commerce & Digital Marketing Day-to-Day Responsibilities
- Own revenue, profitability, and P&L performance across all digital commerce channels including Amazon and reseller marketplaces
- Develop and execute annual operating plans, budgets, forecasts, and growth strategies
- Lead strategy and execution for digital commerce platforms and marketplaces, optimizing product visibility and market share
- Oversee customer acquisition, paid media, SEO, email marketing, and digital merchandising initiatives to drive revenue and profitability
- Manage website platform performance, agency relationships, technology investments, and conversion optimization efforts
- Lead, coach, and develop a team, setting clear goals and fostering a performance-driven culture focused on continuous improvement and data-based decisions
This role offers a unique chance to shape digital commerce strategy for a well-established manufacturer while leading a growing team and managing significant digital marketing investments.
JOB ID: 181956
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Chris Olsen