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This is an opportunity for a proven hospitality sales leader to take ownership of group revenue strategy across a dynamic upscale hotel portfolio in Alabama. The role combines a large conference hotel with extensive meeting space and a luxury boutique hotel featuring a full-service spa and exceptional culinary experiences. If you are a proactive sales leader who knows how to build business, develop people, cultivate high-value relationships, and drive revenue in a luxury environment, this role offers a significant opportunity to make an impact.
Luxury Hotel Director of Sales Benefits
- Base salary up to 95K plus generous quarterly bonuses
- Opportunity to grow within a growing luxury-based organization
- Opportunity to develop new corporate, association, university, sports, entertainment, government, and social business
- Impact and grow strategic relationships with major accounts
- Strong benefits package including Health, Dental, Vision, PTO, and Retirement
Luxury Hotel Director of Sales Requirements
- 7+ years of progressive hotel sales experience with proven leadership experience
- Luxury or upscale branded hotel experience required; luxury Hilton experience strongly preferred
- Proven conference hotel group sales experience with substantial meeting space and F&B operations
- Demonstrated success developing corporate, association, university, and other group market segments
- Track record of generating significant new business through proactive prospecting and market development
- Strong financial understanding, including group revenue, ADR, forecasting, profitability, and revenue optimization
- Polished executive presence with strong negotiation, presentation, networking, and relationship-building skills
- Bachelor's degree and CMP, CHSP, or similar hospitality certification preferred
Luxury Hotel Director of Sales Responsibilities
- Lead group sales strategy and revenue generation across the hotel portfolio while supporting BT and leisure sales initiatives
- Direct, coach, and hold two Group Sales Managers accountable for prospecting, pipeline development, account growth, and revenue goals
- Personally develop and manage key strategic accounts, including university-related business and high-value corporate and group relationships
- Build new business through active market outreach, networking, client entertainment, sales calls, site inspections, industry relationships, and targeted prospecting
- Partner with Revenue Management to optimize group pricing, inventory, displacement, business mix, and profitability
- Lead negotiations and develop group business that maximizes room revenue, F&B revenue, meeting space utilization, and total account value
- Collaborate closely with Operations, Catering, Marketing, Finance, and Revenue Management to ensure successful execution and exceptional client experiences
- Establish sales accountability through pipeline reviews, forecasting, activity tracking, market action plans, and performance coaching
JOB ID: 180451
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Matthew Forgione