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We're seeking an experienced marketing leader who can balance strategy with execution while leading a talented team across multiple marketing disciplines. You'll partner closely with executive leadership to shape brand strategy, accelerate demand generation, optimize marketing performance, and drive business growth across enterprise, mid-market, and SMB customers.
Senior Vice President of Marketing Benefits
- Competitive compensation package
- Executive leadership role reporting directly to the CEO
- Opportunity to lead and develop an established marketing organization
- Significant influence on company strategy and growth
- Collaborative executive leadership team
- Entrepreneurial environment with strong growth initiatives
Senior Vice President of Marketing Requirements
- 12-15+ years of progressive marketing leadership experience
- Experience leading integrated, multi-channel marketing organizations
- Strong performance marketing and demand generation background
- Proven success driving pipeline growth, customer acquisition, and revenue
- Experience managing marketing budgets of $10M+
- Experience leading, developing, and mentoring high-performing marketing teams
- Strong understanding of brand strategy, product marketing, digital marketing, content marketing, paid media, and customer journey optimization
- Executive presence with the ability to influence cross-functional leadership teams
- Data-driven decision maker with experience using marketing analytics and performance metrics to optimize results
- Bachelor's degree required; advanced degree preferred
Senior Vice President of Marketing Responsibilities
- Develop and execute the organization's overall marketing strategy
- Lead brand marketing, demand generation, performance marketing, product marketing, content marketing, public relations, affiliate marketing, event marketing, and customer experience initiatives
- Drive qualified pipeline growth and measurable revenue contribution
- Manage marketing investments and optimize ROI across all channels
- Develop customer segmentation and go-to-market strategies
- Partner with Sales, Product, Finance, and Executive Leadership to support company growth
- Recruit, coach, and develop a high-performing marketing organization
- Monitor market trends, competitive activity, and emerging marketing technologies to maintain competitive advantage
- Build scalable marketing processes that support continued business growth
JOB ID: 179086
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Jason Groupp