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Are you passionate about creating content that ranks in search and helps organizations become trusted resources in an AI-driven world? If you enjoy combining SEO strategy, content creation, and AI tools to drive measurable results, this is an opportunity to join a collaborative marketing team where your work will have a direct impact.
We're seeking a hands-on marketing professional who enjoys writing, optimizing content, and staying ahead of the rapidly evolving search landscape. You'll play a key role in developing high-quality content that improves organic visibility, generates inbound leads, and positions the company as an industry authority across both traditional search engines and AI-powered search platforms.
SEO Content Marketing Specialist Benefits
- Hybrid work schedule (Tuesday through Thursday in office; Monday and Friday remote)
- Health insurance reimbursement
- 401(k) eligibility after 90 days
- Opportunity for career growth within an expanding marketing team
- Small, collaborative environment with direct access to leadership
SEO Content Marketing Specialist Requirements
- 2+ years of experience in SEO, Content Marketing, Digital Marketing, Growth Marketing, or Inbound Marketing
- Strong understanding of modern SEO principles and content optimization
- Experience creating SEO-optimized blogs, landing pages, website content, and educational resources
- Hands-on experience with HubSpot CMS
- Experience using SEMrush, Google Search Console, and Google Analytics 4 (GA4)
- Comfortable leveraging AI tools such as ChatGPT, Claude, Gemini, or similar platforms to improve research and content creation
- Strong copywriting, editing, and proofreading skills
- Experience marketing B2B technology, SaaS, healthcare technology, cybersecurity, or other complex products preferred
- Self-motivated, curious, and able to manage multiple projects in a fast-paced environment
SEO Content Marketing Specialist Responsibilities
- Create and publish high-volume, SEO-optimized content including blogs, landing pages, website copy, and educational resources
- Develop content that improves visibility across traditional search engines and emerging AI-powered search platforms
- Conduct keyword research, audience research, and competitive analysis to identify content opportunities
- Optimize existing website content to improve rankings, user engagement, and organic search performance
- Publish and manage content within HubSpot CMS
- Utilize AI tools to accelerate research and content development while ensuring all published content is accurate, engaging, and aligned with brand standards
- Monitor SEO performance, keyword rankings, organic traffic, and content effectiveness using SEMrush, Google Search Console, and GA4
- Collaborate with marketing, sales, leadership, and technical subject matter experts to create compelling content for complex B2B audiences
- Repurpose long-form content into LinkedIn and other professional marketing assets to strengthen brand visibility and thought leadership
JOB ID: 178992
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Jason Groupp