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About the Company
We are a fast-growing digital marketing and content commerce company operating at the intersection of live streaming, creator marketing, and talent management. Our team works closely with a large network of creators to produce high-volume, performance-driven content across F&B, hotel, and attraction verticals on leading short-video platforms.
Our mission is to empower creators and monetize talent through a unique combination of technology and human connection. We are building a next-generation content creation ecosystem that delivers engaging experiences for audiences while driving measurable commercial impact for brands and partners.
The Role
We are seeking a Creator Marketing Specialist to support creator acquisition, relationship management, and campaign execution, with a focus on hotel and attraction content.
Marketing Specialist Key Responsibilities
- Source, identify, and recruit KOC/KOL creators within the hotel and attraction categories through social media platforms, forums, and online communities
- Build, maintain, and manage long-term relationships with creators; actively engage creators to produce relevant hotel and attraction content for short-video commerce platforms
- Plan and execute monthly creator campaigns, including content scheduling, progress tracking, and creator follow-ups
- Review and moderate creator content to ensure quality, relevance, and alignment with campaign objectives and platform standards
Marketing Specialist Requirements
- Minimum 1 year of experience in creator marketing, affiliate marketing, KOC/KOL management, or related roles; experience in travel, hospitality, or eCommerce is preferred
- Bachelor’s degree or equivalent practical experience
- Experience managing a diverse pool of creators or talents across different content styles or industries
- Strong communication, presentation, and problem-solving skills; enjoys working with creators and providing hands-on support with a creator-first mindset
- Strong planning and execution skills for online and offline campaigns; creative, proactive, and comfortable generating new idea
JOB ID: 170584
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Claire Liu