Public Relations Coordinator

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We are seeking a highly organized and proactive Public Relations Coordinator to join our client's team. As a Public Relations Coordinator, you will play a crucial role in supporting the development and execution of public relations strategies and campaigns to enhance our organization's reputation and promote our brand. You will work closely with the Public Relations Manager and other team members to implement effective communication strategies, manage media relations, and maintain strong relationships with various stakeholders. This position requires exceptional communication skills, strong attention to detail, and the ability to thrive in a fast-paced environment.

Public Relations Coordinator Salary and Benefits:

• Base Salary: $40,000 to $50,000
• Medical, Dental, and Vision insurance 99% coverage for employees and 60% for dependants
• Flex PTO – they want you to enjoy everything life has to offer
• 401K plus matching
• Company Events – Discounted Gym Membership – Monthly Car Wash & Detailing!

Public Relations Coordinator Responsibilities:

• Assist in the development and implementation of comprehensive public relations strategies and campaigns to support organizational goals and objectives.
• Conduct research and analysis to identify key media outlets, influencers, and stakeholders relevant to our industry and target audience.
• Monitor and track media coverage and industry trends to identify opportunities and potential risks, and provide regular reports and analysis to the team.
• Support the creation and editing of press releases, media kits, and other communication materials to ensure accurate and compelling messaging.
• Coordinate and manage media relations activities, including pitching stories, organizing interviews, and managing media inquiries and requests.
• Build and maintain strong relationships with journalists, bloggers, influencers, and other media professionals to secure positive coverage and maintain a favorable public image.
• Collaborate with internal teams, such as marketing and social media, to ensure consistent messaging and maximize media exposure across various channels.
• Assist in organizing and coordinating media events, press conferences, and promotional activities, including logistics, materials, and media attendance.
• Monitor and manage the organization's online reputation through social media monitoring and engagement, responding to comments and inquiries as needed.
• Support crisis communications efforts by providing timely and accurate information, coordinating messaging, and assisting in managing public perception during challenging situations.
• Stay up-to-date with industry trends, emerging technologies, and best practices in public relations to continuously improve strategies and tactics.

Public Relations Coordinator Qualifications:

• Bachelor's degree in Public Relations, Communications, Marketing, or a related field.
• 1 year of experience working in or interning in a public relations, communications, or marketing role.
• Strong written and verbal communication skills, with excellent grammar, editing, and proofreading abilities.
• Familiarity with media relations practices and a solid understanding of the media landscape.
• Ability to cultivate and maintain relationships with media professionals and stakeholders.
• Demonstrated ability to work effectively under pressure, meet tight deadlines, and manage multiple projects simultaneously.
• Detail-oriented with exceptional organizational and project management skills.
• Proficiency in using public relations and media monitoring tools is a plus.
• Knowledge of social media platforms and experience in social media management.
• Strong critical thinking and problem-solving abilities, with a proactive and creative approach to public relations.
• Ability to work independently as well as collaborate effectively within a team environment.
• Flexibility to adapt to changing priorities and handle unexpected situations with professionalism and composure.

At Goodwin Recruiting we are committed to our core values. We take our value, Dedicated to Diversity & Inclusion, very seriously and will never discriminate against a candidate or client based on any protected classes. Our clients seek qualified candidates, and that is what we deliver. A person’s age, gender, race, sexual orientation, gender identity, national origin, veteran or disability status, or arrest or conviction record has no bearing on whether he, she, or they are able to do the job. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We value all people, understanding that uniqueness and diversity foster a stronger team that is innovative and brings varying perspectives to the table. We put our money where our mouth is and are proud of our efforts to identify a broad slate of candidates, with many hiring success stories to share.

JOB ID: 114122

Neil Lurvey

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